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THE FUTURE OF PERFUME IS NOW

OUR
REVOLUTION
IS
EX LATEX

Our first fragrance

WITHOUT ALCOHOL

without solvents

WHY NO ALCOHOL?

IT’S NEW

To a world where perfume has always been alcoholic.

IT’S clean

when water substitutes alcohol (chemical, drying,irritating, polluting).

IT’S MAGIC

to find a way to dissolve perfume (oil concentrate) in water… they cannot mix together!

more

ONLY FOR THE BRAVEST

A fragrance that is matter and sensation, a unique and unforgettable olfactory signature
only for the bravest
.
A fragrance that provokes, seduces and envelops, playing with the contrasts between softness and tension, between the visible and the invisible.

PLAYING WITH CONTRAST

Olfactive family
and pyramid

FLORAL · LEATHERY · POWDERY

head notes

ANISE
CADE
ALDEHYDIC ACCORD

heart notes

LATEX ACCORD
JASMINE
OAKMOSS

base notes

SANDALWOOD
SUEDE
SALICYLATE

25% PERFUME CONCENTRATION

In its heart, the LATEX ACCORD becomes the protagonist: enveloping, contemporary, almost abstract and futuristic, but so incredibly real.

EX LATEX ALWAYS WITH YOU

ANTOINE LIE

“I was impressed by how the scent was absolutely true to the note I had created. Its staying power is much better than that of a fragrance made with alcohol, and also better when compared with other “alcohol free” technologies. The result with WPE® is very sensorial. It doesn’t feel wet on the skin and above all isn’t sticky at all, even when used in very high doses.”

The result with WPE® is very sensorial.

It doesn’t feel wet on the skin and above all isn’t sticky at all, even when used in very high doses.”

WPE FRAGRANCE-IN-WATER TECHNOLOGY

We think that fragrances must contain alcohol.
But do they really have to?

Highly polluting chemical processes denature the alcohol, making it unfit for human consumption. It can be very drying on the skin and hair and may also be an irritant for some.

Such as PEGs (polyethylene glycols) are polluting solvents that may have long-term risks for the skin (dermatitis, allergies, etc.) and are now undesirable ingredients in perfumes and cosmetics.

an expert in microfluidic emulsions, with several patents for surfactant-free formulation, is developing “safe” fragrances that contain neither alcohol nor solvents.
WPE stands for “Water Plant Emulsion” an innovation based on the combination of a plant rich in saponins and a specific manufacturing process. An incredibly effective extract taken from the plant is used in very low amounts in the process.
This complex innovation is protected by a patent.

This process allows perfumers to create a fragrance that is very real and ‘clean’.
The heart notes can be perceived immediately.
The head notes (which would fade quickly in an alcohol-based fragrance) are always less pronounced, while the base and heart notes linger for longer.
The scent is a perfect reflection of the original creation,
lives in harmony with the skin and lasts for hours.

The staying power is excellent, remains stable for years, dispersed perfectly on the skin due to the structure of the microfluidic emulsion. A new kind of fragrance neither greasy nor sticky, not drying and even hydrating.

SAFE ON SKIN, HAIR, CLOTHES
and UNDER THE SUN.
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